Philadelphia rockers, Mo Lowda & the Humble have released their new video for their new song “Card Shark“
“Card Shark” comes off of Mo Lowda’s sophomore album, Creatures , released earlier this year. The track is a slow, booming, yet bouncy song – drop C tuned guitar drenched in reverb, bellows over an assertive, forward moving bassline and stomping drums as shouty vocals tell the tale of a man who loses everything he loves due to a gambling addiction. Gang vocals sing an ironically joyful melody in the sub-bass driven choruses. The third person account was written by Jordan Caiola (lead vocalist, guitarist) on his flight home from a post-college graduation trip to Las Vegas with some friends. Caiola shares, “We were only playing $5 tables out there for fun but, even so…I saw how easy it could be to get caught up in that, especially if the stakes were higher and desperation played a role.“
“We really wanted to dig into the psychology of our hero, and the struggle he faces between his home life, with his wife and child, and his gambling addiction,” says director, Kirby Sybert. “There’s a frightening power involved with addiction that can really tear lives apart. Whether it’s gambling, drinking, drugs, money, power, whatever the vice there are real world consequences attached. Most times core relationships are disrupted. Jordan had come to me with the idea earlier this year and so the band and I really paid attention to the moments that felt real and visceral. We wanted that internal struggle of our hero and his detachment from his surroundings due to this addiction. When it came to shooting we went in with cinematographer, Skyler Jenkins, and shot everything in that one day. It was one of those shoots where everything falls into place and it just feels right. It’s that feeling where we knew we had captured some magic.”
The trio, known for their progressive songwriting and energetic live performances, will be kicking off a fall North American tour this Friday in Columbus, and have announced their first-ever European tour for early 2019.